Headquartered in Dallas, Texas, DressMyWay is a personalized dress design and production company dedicated to helping girls and women create one-of-a-kind dresses for their special occasions. Ladies often have dream dresses in mind, whether it's for their quinceañera, prom, or wedding. The problem is, they won't always find what they want in stores. And while having a dress custom-made is an option, it can be expensive. Enter DressMyWay, which aims to revolutionize the custom dress creation process.
With DressMyWay, clients retain full creative control and are paired with a professional fashion designer to help them bring their vision and ideas into reality. The company involves the end customer in every step of the design process, from sketching to fitting. DressMyWay also keeps its frocks affordable by cutting out the middlemen and relinquishing rush charges and alteration fees. Prices start at $299 to $1,099, depending on the type of dress. Clients will know up front how much their one-of-a-kind dress will cost.
“People tend to think that personalization and customization is time-consuming and costly, but we show them the experience is not so overwhelming and actually quite affordable,” says founder Jay Wang, who's originally from China.
DressMyWay is not only inexpensive, it's fast, too. Custom-made dresses usually take five to eight months to create, but DressMyWay has developed a streamlined process that reduces turnaround times to three months. The results are just as professional, though – the company promises flawless fit and beautiful construction for each dress.
DressMyWay has partnered with several Art Institute locations around the US to provide new growth opportunities for up-and-coming designers. According to Wang, “We want both our designers and customers to be able to pursue their dreams, and when we are able to successfully empower somebody, they bring that passion right back to empower us in return.”