Tuesday, June 4, 2013

Wix: Easy, Beautiful Websites for Free

In 2006, Avishai Abrahami, Nadav Abrahami, and Giora Kaplan launched Wix.com to help people without any design or coding knowledge build beautiful and professional websites. Now the world's leading DIY web publishing platform, Wix boasts more than 35 million users worldwide, with 1.3 million new users joining every month. To date, over 31 million websites have been created by Wix users for their businesses, hobbies, causes, passions, and more. Wix is available in nine different languages and has users in North America, Europe, and Australia, among others.

Easy to use and customize, Wix is the only drag-and-drop website editor that utilizes HTML5 technology. With hundreds of designer templates available, users can literally build a website overnight without designing a graphic or writing a line of code. They're not limited to websites, though, as they can also create mobile sites, Facebook pages, and blogs. In addition, Wix provides reliable, top-grade hosting for free. The Wix team believes that everyone deserves to have their own stunning website at no cost.

The Israeli-American company operates on a freemium business model, earning profit through premium upgrades such as increased storage and bandwidth, e-commerce capabilities, Google Analytics, removal of Wix branding, and more. Last October, Wix launched a new app market and SDK, allowing third-party developers to integrate their apps into the platform and distribute them to Wix's user base.

Employing a team of nearly 400 professionals, Wix is headquartered in Tel Aviv, with offices in New York, San Francisco, and Dnepropetrovsk. The company is backed by Bessemer Venture Partners, Mangrove Capital Partners, Benchmark Capital, DAG Ventures, and Insight Venture Partners. Wix recently announced that it has submitted a draft registration statement to the US Securities and Exchange Commission for a possible IPO, which will most likely begin after the SEC completes the review process.

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