The Lillian Vernon company continues to provide mail order goods sixty years later. The company now has eight mail order catalogs, along with a website and fourteen outlet stores across the Eastern United States. Free personalization is still offered on a variety of items, which is one of the reasons the company is still going strong today.
The company went public in 1987, but remained a family-run company throughout much of its history. The website was launched in 1995; and in 1996, Lillian Vernon mailed 179 million catalogs and made revenues of $238.2 million. The company is headquartered in Colorado Springs, Colorado. Its national distribution center and corporate headquarters encompass an 827,000-square-foot facility. More than 130 million orders have been shipped since the company got its start in 1951. Hillary Clinton, Tipper Gore, and Frank Sinatra have all been Lillian Vernon customers at some point in their lives and the company has been featured on a variety of television shows, including Jeopardy, Saturday Night Live, and David Letterman.