Thursday, February 9, 2012

Taking Publications From Paper to Computer Screen

Described as “a web-based PDF viewer that does not suck” by TechCrunch, Issuu is a digital publishing service that lets users create digital magazines, newspapers, books, and other print media. Launched at the end of 2007, Issuu currently attracts more than 50 million monthly readers that pore over publications in various categories ranging from business to creative to politics to sports. Notable clients include Google, The New York Times, Toyota, NASA, and Nokia.

Aside from being a digital publishing platform, Issuu has become an online venue where publishers and organizations can reach and build their audience as well. Publications on Issuu feature animated page flips and useful statistics such as the number of readers and referral sites. In addition, they can be embedded on other websites and social networks.

Listed as one of the 50 best websites of 2009 by TIME, Issuu is also a two-time SXSW Finalist, two-time Webby Honoree, World Technology Award nominee, and LeWeb App Star Award runner-up.

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