Attention US shoppers: if you think that your favorite activity can't get any better, then entrepreneur Cyriac Roeding will prove otherwise. Founded in the summer of 2009, shopkick is a Palo Alto, California-based company that aims to “transform shopping into a personal, rewarding and fun experience for everyone.”
The shopkick mobile app, which is available on iPhone and Android operating systems, rewards users with “kicks” every time they enter a participating retail store, such as Best Buy, Old Navy, Macy's, Crate & Barrel, and Target, among many others. That's right, you don't even have to buy anything.
Says Roeding, “The number one challenge facing every retailer in America is getting people through the door... So if foot traffic is so important, then why hasn't anyone rewarded people for visiting stores?”
Another way to collect kicks is to scan bar codes of selected products with one's phone. Kicks can then be redeemed for gift cards, movie tickets, restaurant vouchers, and even donations to charity. Additionally, shopkick users get access to several exclusive deals at various national stores.
So yes, Roeding's right. Shopping can be even more fun after all.